Over the break, I was watching TV with my mom when this ad came on. Honestly, it creeped me out. The creators of this ad sexualized bears, and managed to impose our objectification of human women onto a female cartoon bear, all within 31 seconds. I then made my friends watch and they agreed that it made them uncomfortable.
Also, related to this incident. We also saw a commercial about laundry detergent and comparing different cleaning products and it irked that all the people that they spoke to were women, implying that only women are concerned with housework.
What’s your reaction?